Publication of Dr. Md. Humayun Kabir Chowdhury
Ahmed, Jashim Uddin, Chowdhury, Md. Humayun Kabir, Rahman, Sheehan and Talukder, AKM Mominul Haque, “Academic Probation: An Empirical Study of Private University Students” Forthcoming in Research in Education, Vol. 92, Issue 2, May 2014 (UK)
Ahmed, Jashim Uddin, Chowdhury, Md. Humayun Kabir, Ferdous, Mirza Mohiuddin, and Uddin, Mohammad Jasim, “Sadakalo: Marketing of traditional fashion in the modern fashion industry” Forthcoming in Vision – The Journal of Business Perspective , Vol. 18, Issue 2, December 2014 (UK)
Ahmed, Jashim Uddin, Chowdhury, Md. Humayun Kabir, Synthia, Ishrat J., and Sultana, Ishrat, “Doctors’ Perceptions towards Domestic and Multinational Products: An Investigation from Developing Country” Forthcoming in ASEAN Marketing Journal , Vol. 5, Issue 2, December 2014 (Indonesia)
Ahmed, Jashim Uddin and Chowdhury, Md. Humayun Kabir, “Consumer Perceptions of Quality Towards Beautification Products: A Developing Country Perspective,” Journal of Management Science, Vol. 3; Issue 2, December 2012 (India)
Ahmed, Jashim Uddin, Chowdhury, Md. Humayun Kabir, Rahman, Sheehan and Talukder, AKM Mominul Haque “Consumer Perceived Value Formation Process: Lesson from Developing Country,” ASIAN PROFILE, Vol. 40; Issue 1, February 2012 (Canada)
Chowdhury, Md. Humayun Kabir and Biswas, Kohinoor, “The Effects of Country Associations and Price on Consumer Quality Perceptions: A Cognitive Information Processing Perspective,” International Journal of Management, Vol. 28 (1), March 2011 (UK)
Chowdhury, Md. Humayun Kabir, “The Cognitive Foundations of Partitioned Country-Of-Origin: A Casual Path Analysis,” International Journal of Marketing Studies, Vol. 2 (2), November 2010 (Canada)
Ahmed, Jashim Uddin, Chowdhury, Md. Humayun Kabir and Tabassum, A. “An Empirical Study on Student Home Rentals: A Developing Country Perspective,” Skyline Business Journal, Vol. 5 (1), 2009 (UAE)
Chowdhury, Md. Humayun Kabir and Ahmed, Jashim Uddin, “The Effect of Partitioned Country of Origin on Consumer Quality Perceptions,” International Journal of Consumer Studies (IJCS), Vol. 33 (4), 2009 (UK)
Chowdhury, Md. Humayun Kabir, “A Multivariate Model of Partitioned Country-of-Origin on Consumer Quality Perceptions," Advances in Consumer Research (ACR), Vol. 36 (1), 2008 (USA)
Chowdhury, Md. Humayun Kabir, Uddin, Md. Jashim, and Bhuiyan, Md. Tabarak Hossain, “Consumer Evaluation of Brand Extensions: An Assessment from Bangladesh,” ASA University Review, Vol. 2 (1), 2008 (Bangladesh)
Chowdhury, Md. Humayun Kabir, "An Investigation of Consumer Evaluation of Brand Extensions," International Journal of Consumer Studies (IJC), Vol. 31 (4), 2007 (UK)
Chowdhury, Md. Humayun Kabir and Andaleeb, Syed Saad, "A Multivariate Model of Perceived Quality in a Developing Country," Journal of International Consumer Marketing (JICM), Vol. 19 (4), June 2007 (USA)
Parvin, Most. Nargis and Chowdhury, Md. Humayun Kabir, “Consumer Evaluations of Beautification Products: Effects of Extrinsic Cues,” Asian Academy of Management Journal (AAMJ), Vol. 11 (2), July 2007 (Malaysia)
Chowdhury, Md. Humayun Kabir, Parvin, Nargis, Chris Watenberner and Becker, Micheal, “Consumer Attitude Toward Mobile Advertising in a Developing Country: An Empirical Study” International Journal of Mobile Marketing (IJMM), Vol. 1 (2), June 2007 (USA)
Chowdhury, Md. Humayun Kabir, Uddin, Md. Jashim, and Huda, Md. Muzakkeerul, “Consumer Formation of Perceived Value in Bangladesh: A Latent Structure Approach,” ASA University Review, Vol. 1 (1), 2007 (Bangladesh)
Chowdhury, Md. Humayun Kabir, "The Effects of Additional Feature Information on Consumer Brand Choice: An Important Strategic Weapon," South Asian Management Forum Proceedings (AMDISA), Vol. 9 (1), 2007 (Bangladesh)
Chowdhury, Md. Humayun Kabir and Abe, Shuzo, "Consumer Perceptions of Value in a Developing Country: A Model and Empirical Test," Latin America Advances in Consumer Research, Vol. 1 (1), October 2006 (Mexico)
Chowdhury, Md. Humayun Kabir, “Perceived Quality of Banking Services: An Exploratory Investigation,” Skyline Business Journal (SBJ), Vol. II (Spring), 2006 (UAE)
Chowdhury, Md. Humayun Kabir, “Exploring Antecedents of Consumers’ Value Perceptions: A Cognitive Assessment,” Asian Journal of Marketing (AJM), Vol. 11 (1), 2004/2005 (Singapore)
Abe, Shuzo and Chowdhury, Md. Humayun Kabir, “The Effects of Country of Design, Country of Assembly, and Country of Parts on Consumer Quality Perceptions and Purchase Intentions, “Asian Academy of Management Proceedings (AAM), Vol. 6 (1), 2005 (Malaysia)
Chowdhury, Md. Humayun Kabir and Parvin, Most. Nargis, "A Structural Equation Model of Perceived Price on Value Perceptions: A Consumer Psychology View," Skyline Business Journal (SBJ), Vol. 1 (Fall), 2005 (UAE)
Chowdhury, Md. Humayun Kabir and Sultan, Md. Parves, “Determinants of Perceived Quality: An Empirical Study”, Journal of Business Administration, Vol. XXXI (1 & 2), 2005 (Bangladesh)
Chowdhury, Md. Humayun Kabir, “The Persuasive Power of Country of Origin on Consumer Value Perceptions: A Control Theoretic Perspective,” Skyline Business Journal (SBJ), Vol. 1 (Spring), 2005 (UAE)
Chowdhury, Md. Humayun Kabir, Mondal, A.K.M. Golam Rabbani, Parvin, Most. Nargis, "Assessing the Impact of a Corporate Image on Consumer Product Evaluations: A New Methodological Issue," Journal of Business Studies, Vol. XXV (1), June 2004 (Bangladesh)
Chowdhury, Md. Humayun Kabir and Islam, Rabiul, “Effectiveness of Uncertain Product Attribute(s) on Consumer Product Evaluations: A Conceptual Framework,” International Journal of Statistical Science, Vol. 3 (1), 2004 (Bangladesh)
Chowdhury, Md. Humayun Kabir, Islam, Md. Rabiul, Mondal, Golam Rabbani “Antecedents of Consumer Risk Perceptions in Bangladesh: An Empirical Study”, Journal of Business Research, Vol. VI (1), 2004 (Bangladesh)
Chowdhury, Md. Humayun Kabir, “The Formative Phases of Consumer Perceptions of Corporate Image: A Research Agenda”, Rajshahi University Studies, Vol. 11 (Part -C), 2003 (Bangladesh)
Chowdhury, Md. Humayun Kabir and Islam, Md. Rabiul, “Critical Factors in Consumer Quality Perceptions: A Cognitive Approach”, Journal of Business Research, Vol. V (1), 2003 (Bangladesh)
Chowdhury, Md. Humayun Kabir and Abe, Shuzo, “Consumer Perceptions of Value: A Multi-Item Scale for Measuring Consumer Perceptions of Value”, Asia-Pacific Advances in Consumer Research, Vol. II (1), May 2002 (China)
Chowdhury, Md. Humayun Kabir, “Designing Research in Marketing: The Importance of Theory Application”, R.U. Journal of Marketing, Vol. 3 (1), 2002 (Bangladesh)
Chowdhury, Md. Humayun Kabir, “The Concept and Measurement of Perceived Sacrifice: An Empirical Study”, Yokohama Journal of Social Sciences, Vol. VII (1), July 2002 (Japan)
Chowdhury, Md. Humayun Kabir, “An Investigation of Narrow and Broad Brand in Consumer Brand Extension Evaluations”, D.U. Journal of Marketing, Vol. V (June), 2002 (Bangladesh)
Chowdhury, Md. Humayun Kabir, “Country of Origin: The Concept and Its Measurement”, Asian Academy of Management Proceedings, Vol. IV (2), November 2001 (Malaysia)
Chowdhury, Md. Humayun Kabir, “Generalizability of Perceived Quality Measures: An Evaluation”, Yokohama Journal of Social Sciences, Vol. VI (1), July 2001 (Japan)
Chowdhury, Md. Humayun Kabir, “Feedback Effects of Narrow and Broad Brand Extension in Consumer Brand Evaluations: An Investigation”, Journal of Business Administration, Vol. XXVII (1 & 2), 2001 (Bangladesh)
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